Watch Cate walk through the exact framework to reverse-engineer your offers from your revenue goals and build a year-long club model.
You've spent years mastering your modality. You know how to guide people from A to B. You understand the transformation.
But here's what's missing: you don't have the business skills to monetize that transformation the way you deserve.
You're trading time for money. Your calendar fills up. Your income resets. You're exhausted. And no amount of mindset work is going to fix a business model problem.
"If you're trading time for money, you're playing the wrong game. You don't need more certifications. You need a club, a container, and a clean business model that matches your values."
— Cate Stillman, Founder of Wellness Pro Academy
What if you started with the number you actually want to make—not what you've made in the past?
In this workshop, you'll learn the exact framework Cate used to build eight-figure wealth: start with your gross revenue target, then work backward to determine your pricing, member count, and the actual work required to get there.
It's not magic. It's math. And once you have the right offer structure, everything changes.
How to design your A-to-B journey so clients are actually committed to change, not just buying another package.
Why one annual commitment—not monthly payments or session-by-session work—is the business model that scales and creates real results.
How to set your offer price based on the transformation value, not your hourly rate. The math that justifies $5,500–$15,000 per membership.
Why you don't need 344 clients to hit six figures. You need 7–15 committed members in a year-long container.
Which business competencies matter (sales, leads, systems) and how to build them in real time without abandoning your clients.
How to structure your club so members renew year after year—shifting from feast/famine to predictable, stable revenue.
"Skills are just behaviors. If you have the behaviors of someone with that skill, you have that skill. So we break it down into small enough pieces."
— Cate Stillman